Motorsports influencers on Instagram in Japan
We’re currently tracking a total of 171 motorsports influencers in Japan with between 1,000 and 464k followers. The average motorsport influencer in Japan in our index have 18,372 followers and 7% engagement.
Running an activation with motorsports influencers from Japan?
One of the key metrics to analyse when deciding what influencers from Japan you should be working with is their level of engagement. Engagement for this group is calculated by taking the average likes, comments and mentions from the last 10 posts and divide that number by followers.
Generally, the fewer followers somebody have, the higher the engagement. This is what the distribution looks like amongst these influencers in Japan.
Engagement data for Japan
We’ve found the sweetspot to be to target influencers on Instagram with between 20,000 and 250,000 followers with an average of 3% engagement.
You can browse these hashtags to find popular influencers in the motorsport category or contact us to learn how we leverage technology to seek out the right people for your campaign from a total of 171 influencers in this category / location.
Launching your next influencer marketing campaign
Relatable is a marketing technology company and agency specialised in helping big consumer brands and brave startups scale their influencer marketing on Instagram and YouTube. Want to learn more about how we can help you run an activation with the right selection of the 171 motorsports influencers we're tracking in Japan? Talk to our team.
More valuable resources
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